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Ticket 2 Blog


Jun 11, 2018

Is there a sane social media and content creation strategy?

(timestamps below)

  • Which social media platforms do I need to be on? 

  • Which social media platform is best for business?

  • How do I choose which format to use for an idea (video? blog? insta post?)

  • How do I choose which platform an idea belongs on?

  •  

    Which platform(s) do my followers want me to be on?

  • Which channels best serve my goals as a content creator?

Links to references made in the podcast:

Timestamp Listening:

  • 1:42 . . . how to choose a format and venue for your content

  • 4:00 . . . the best social media platform for marketing if you're a travel blogger

  • 4:46 . . . a tool to discover which platforms to be on and which content formats to use.

  • 9:10 . . . why Berna struggles so much qth the "what social media should I use?" question.

  • 10:10 . . . an analysis paralysis cure for format and content decisions

  • 10:37 . . . the cue content creators should take from farmers

  • 11:31 . . . the responsibility content creators have to their ideas

  • 12:29 . . . the mistake that kills ideas

  • 13:32 . . . how to overcome analysis paralysis: method 2

  • 13:46 . . . how to know the importance of each of your ideas

  • 14:07 . . . where ideas come from and how to get more

  • 14:42 . . . one thing that happens a lot in this podcast

  • 15:25 . . . what you risk when you wait to take action on an idea

  • 15:52 . . . the empowering process you should follow when creating

  • 16:34 . . . how long you have to capture and start leveraging on an idea

  • 18:11 . . . what working for Instagram's CEO taught Berna about workflow while

  • 18:58 . . . how to eliminate a big barrier to progress in the creative process

  • 21:30 . . . our whole episode summarized in 28 seconds

  • 21:58 . . . how to empower yourself to live in ways that DON'T screw you over

  • 25:38 . . . the exercise to figure out which platforms you should be on

  • 28:32 . . . the hard thing creators have to do to be successful

    30:49 . . . Berna's self-assigned homework from the episode - that's she's really excited about.

    32:30 . . . how to get your T2B fix between episodes

    34:24 . . . what Berna's most dreading right now in her life

    35:49 . . . the surprising thing Jema is most dreading

    37:30 . . . how you can hear the funny stories that happen behind the scenes